Our Story

After living in some of the most popular travel destinations in the world, and having a creative brain that never turns off, Freestyle Travel Shop was bound to happen.

When Nicole was semi-unemployed due to the COVID-19 Pandemic, she and her boyfriend, Jonathan were spending way too much time on social media and saw all the new home-based brands emerging on TikTok and Instagram. Inspired by those home crafters-turned-business owners, and a design and technical background, Nicole decided to take a leap in the form of Freestyle Travel Shop.

Starting from a small Etsy shop in 2020, Freestyle Travel Shop quickly escalated into a full-time graphic design & production studio. The product line and studio space may have expanded, but we would not be here if it was not for the tremendous support from our customers. We are thrilled to take you on this adventure with us...one location at a time!

Our Mission

Along with providing consistent, high-quality products that can't be found anywhere else, we also want to help keep our world clean and safe for the next generations of travelers!

To give back to the places that offered us inspiration, a portion of your purchase is donated to non-profit organizations that help protect our favorite travel destinations with conservation, education, and research. 

Our Team



Nicole is the creator and designer of Freestyle Travel Shop. Throughout her life, she has always focused on creativity and has an eye for design, holding a BFA in design & production.




In addition to keeping Nicole on track and focused on the big picture, Jonathan helps excel the brand and oversees all advertising for Freestyle Travel Shop, as well as running his own travel blog.




Hank’s primary role is sleeping all day, but when new shipments come in, he inspects every box. No parcel goes unturned under his watchful eye. No snacks here, on to the next one…


Freestyle Travel Shop is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.